Trusted by global brands
We help you discover gaps in the Vietnamese market for your brand to own
JC Smith
Co-founder & Creative Director - WCC
Leverage our local insight
Get clarity
Be sure your positioning and messaging is on point before you start engaging fans in Vietnam
Ensure relevance
Uncover how your brand can truly connect with Vietnamese consumers
Offer value
Learn what Vietnamese consumers really want from your brand
Stand out
Get actionable tips to differentiate in a crowded market
How we do it
Understand
First we understand you, your brand and what your success looks like in Vietnam
Recruit
We find best-fit members of your target audience to facilitate and film a focus group about your brand
Map
We gather real consumer insights and build a snapshot of your competitive landscape
Develop
We use research findings to define your brand positioning and messaging in Vietnam
Guide
We give you actionable takeaways for the next steps on your journey into Vietnam
Get to know your next growth market
Vietnam-specific insights
Dig deeper with a bespoke focus group of your target audience in Vietnam.
Expert recommendations
Use deep-rooted local insights to learn about the opportunities for your brand positioning and messaging.
Roadmap your market entry
Your ultimate toolkit for a successful Vietnam launch.